About MPPC
2011 AMA Marketing & Public Policy Conference (MPPC)
Washington, D.C., June 2-4, 2011
MPPC is the premier national and international event for marketing academics, public policy makers, and marketing practitioners interested in social and public policy. The conference provides a great forum for individuals with a variety of backgrounds to discuss important public policy issues facing consumers throughout the world.
We are asking individuals from the academic, municipal/state/national governments, consumer welfare organizations, and legal communities, along with other interested parties, to submit abstracts, completed research papers, and special session proposals that address significant issues at the intersection of marketing and public policy.
The theme of this year's conference is "Emerging Concerns in an Increasingly Interconnected World." Growing interconnections among people, firms, governments, and societies are transforming the world of marketing and public policy. Innovative research that can help inform public policy makers' decision making process is of the highest priority.
Conference rates are:
- Academic Attendee - $390
- Doctoral Attendee - $210
- Government Attendee - $300
- Corporate Attendee - $545
Conference Co-Chairs
Elizabeth Howlett, Sam M. Walton College of Business, University of Arkansas
John Kozup, Villanova University Center for Marketing and Public Policy Research
Jeremy Kees, Villanova University Center for Marketing and Public Policy Research
